When the search engine’s algorithm scan through different pages of your website, it follows specific rules and methodologies to provide the search engine results pages (SERPs). For example, proper usage and placement of keywords, high authority external linking, backlinks, internal linking, images, meta description, etc. These are the most focused areas of SEO through which one can ensure a higher Search engine results page (SERPs) rank and more exposure to the desired traffic.

Writing beautiful and engaging content with high readability won’t help you catch the attention of the ranking algorithm.  Area which is often neglected are the Heading tags, H1, H2, H3. These are header tags that help you divide the contents correctly and with a better formatting style. This article will introduce the different types of header tags, their importance in SERPs, and several such aspects. 

What are header tags, and what are the types?

Going by the textbooks, the header tags are usually defined as demarcating your entire page content into different blocks in a meaningful manner. All the headings, sub-headings, paragraph headings, and others are marked step-by-step to make the readers understand what the following content will be about. 

As per the latest Google algorithm, headings are read in correlation to the topic of paragraphs to follow the heading. 

Explaining H1, H2, H3 SEO practice.

H1 H2 H3 SEO needs to follow a proper order based on the tags’ priority. For example, an H1 tag is always given to the title of the page and comes first. The further headings which you will place in the content will be in the H2 format. These are the principal headings after the title and will divide the content into significant blocks. 

If you want to further sub-divide the H2 block of text, you must restrict it using the H3 headers, followed by H4 titles. Usually, in any content, professionals use the H1, H2, and H3 headings. H4 is used very rarely, and H5 or H6 is almost negligible.

Can header tags boost your website’s SEO ranking?

Yes, header tags can boost your website SEO ranking as labeling each heading as per the content enables readers to stay informed about the knowledge provided in the content.

These are the essential functions of the header tags: – 

1) Provide a proper structure to the website content 

With the help of the header tags, you will divide the entire content into different structures to make meaning for the readers. For once, let’s imagine that this blog has similar font types, sizes, formats, colors, and paragraph spacing from the start until the end. 

Will you stay interested in reading the entire content with the same level of enthusiasm and curiosity? 

Will it look good to the eyes or even make sense?

No right? Well, it’s essential to divide the website into proper structures, which will help you ensure that the content is not looking monotonous and without interest.

2) Increases the accessibility to specific content sections

With the help of the header tags, you can easily create links at the top in terms of Table of Contents so that the reader can have help in jumping straight to the part they want to read. It will not only improve your content’s readability, but also you will be able to impress more and more audiences. After all, no one likes to scroll through the entire page just to read one particular section.

3) Helps you divide the content with their purpose 

With the help of the title and header tags, you will give your content a proper meaning. The headers will determine the priority of the text blocks and also define the matter in brief. Hence, you won’t have to read the entire block to understand what it is telling. The headers will do the work for you. Furthermore, when writing H3 tags within the H2 tags, you direct the search engine’s crawler algorithm towards a proper direction.

How to use the headers in a proper way for SEO?

To use the H1 H2 H3 SEO, you need to understand how the header tags can be included in the entire content. 

1. Always make sure to arrange the headers according to their priority. The order should be in the form of H1 >> H2 >> H3 >> H4 and so on. If you introduce the order as H1 >> H2 >> H4 >> H3, the entire content won’t make sense.

2. H1 tags showcase what a reader will get to read when they click on the title. Therefore, your majority of main keywords should appear in a sequence to attract your target audience.

2. You have to use the proper headers in the appropriate place according to the importance of the text blocks following the subheads. 

3. The title should always be in H1 form, and it must have the largest font size.

Are you feeling confused already? Adjusting heading and tags are just a tiny part of a successful website. Contact us for a free website audit now. We’ll be happy to help you.

Pro advice

The purpose of the H1 H2 H3 SEO is to increase your website ranking and giving it more exposure to the audience. Unless you satisfy this particular constraint requirement of the search engine’s algorithm, you won’t be able to have a higher rank and improved visibility. 

At the same time, make sure your website has better content addressing readers’ main points of interest as it will keep the audience hooked to your webpage. Quality is always precedent over excessive keyword usage or irrelevant jargon.

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